The Nike Brand and Beijing Olympics: 
The Art of Storytelling

Kris photo
by Kris Aman, VP, Nike, Inc.

This program is generously sponsored by:

mim logo


Kris Aman, Global Vice President and General Manager of Men’s Athletic Training at Nike Inc., was responsible for leading the global business vision for Nike’s Beijing Olympics effort  – one of the most ambitious and successful brand project in Nike’s history.  Kris will discuss his experience with the Nike brand and the Beijing Olympics - connecting the consumer to sport and innovation through the Beijing Olympics.  He will also discuss the current consumer and market trends in relations to the athletic industry and the economic situation in China.


A college athlete and University of Washington graduate, Kris is off the court and into the business side of sports.  With a degree in Advertising/Communications, Kris joined Sun Sportswear where he honed his skills in product merchandising, trends, development, design direction and licensing with major corporate properties.
He started his Nike career 12 years ago as a product line manager for Nike Basketball, then went on to footwear product marketing and global category footwear leadership roles.  At his current position as Global Vice President and GM of Men’s Athletic Training, he is leading an integrated consumer-oriented focus across footwear, apparel and equipment for the category.  He is also responsible for American football and baseball, two important sports for Nike that are closely aligned with training.


There will be an optional, guided 30-minutes Nike Campus walking tour at the end of the meeting.  Please wear comfortable walking shoes if you would like to join the tour.

Wednesday, May 6, 2009, 12:00-1:30 PM

Nike Campus in Beaverton (Walker Road at Murray)
Please meet at Reception Area in the
Tiger Woods Center by 11:55AM
(Please note new meeting location -- Tiger Woods Ctr.)

Lunch & Talk: $20 members; $30 general; $15 for students with ID. Please add $5 handling charge to above for registration after Monday 5pm May 4, 2009
Register & Pay On-line (click here), or
Call 503-973-5451

1. From Portland, take HWY 26 towards the Coast
2. Murray Road Exit, take left onto Murray,
3. Right on Walker Road
4. First stop light, take left into the Nike Campus
5. Pass Guard Shack, at Stop sign, take a left
6. First right you can, take into parking lot.
7. Build next to to parking lot is Tiger Woods Center.


Northwest China Council is a 501(c)(3) non-profit located in Portland, Oregon